Adobe Commerce (Magento) For An eCommerce Store

Adobe Commerce is an enterprise edition of the popular e-commerce development platform Magento. It is a highly robust and powerful e-commerce platform. Using the Adobe Commerce platform, you can deliver a seamless customer experience, optimize business processes and increase sales. This article will go through the ten features that make Adobe Commerce the best for your online store.

B2B Capabilities

Adobe Commerce, you will get pre-built B2B features such as:

• Quote Management

• Price Negotiations

• Custom Pricing

• Catalogs

• Multi-channel order management

• Support for orders and workflows

Page Builder

Page Builder is one of the USPs of Adobe Commerce. It lets you create, edit and modify the website pages without needing developers. Thus the customer service teams and marketing teams don’t need to be technical expertise to create new pages. The simple drag-and-drop tools allow for agile marketing.

Product Recommendations

Like live search, this feature of Adobe Commerce utilizes the users’ data such as previous search history, products viewed, order history, etc. Popular brands such as Amazon are generating 70% of their sales using this feature; thus, it becomes important for retailers to leverage this brand as much as possible.

Scalability

Depending on your business needs and financial status, you can quickly scale up or down the Adobe Commerce store. Also, you will pay based on the revenue you made in the store, which lets you avoid paying for capacity you don’t use.